4) Who would be the audience of your media product?
The audience of my media product as I have previously mentioned, are those of young age, from around 18-24. I have also aimed my magazine at both male and female, the colour scheme chosen does not represent a certain sex. It appeals to both sexes, and I also made my magazine with audience in mind that have a love and passion for rock/indie/punk music. For my draft, my initial idea for the RAPTURE magazine was to have vintage as a main theme. So, for example the music I was using and the artists I had in mind were those just from the 60's and 70's. E.g. Blondie, Fleetwood Mac etc. The music included in my final magazine is not just modern music, I have still brought small amount of vintage into my magazine by using some bands and artists that have been around for many years.
Relating to my final magazine copy, my audience would be somewhat similar. My audience will be of the indie/mainstream social groups. My audience will be of ages from 18-24, possibly even onwards. My audience will enjoy listening to music, reading about music, ad going to see their favourite bands and artists live. They would follow their most favouritised artists on twitter and facebook to see their updates more often. Their music taste will be along the same lines as the magazine genre. Bands such as Oasis, Happy Mondays, Bastille, Bon Iver, The XX, Crystal Castles, Noel Gallagher, Ben Howard, The 1975, Arctic Monkeys etc. will be listened to regularly by my audience.
My audience would visit festivals such as Reading and Leeds, Glastonbury, Download, Summer Sundae etc. Mainly Reading and Leeds as this is a festival highly known for indie alternative genre.
My audience will not only listen to music, but have interests in TV programmes and movies. TV programmes they would likely to be interested in are The Big Bang Theory, How I met Your Mother, Family Guy, South Park, and Scrubs. Films such as Lord of The Rings, The Hobbit, Pulp Fiction etc. Older and newer films and programmes would be of an interest to my audience.
Personality brings alot of inspiration to someones dress style, as dress style gives off an impression to others about their personality. Therefore, my audience will show dress styles similar to that of their favourite music artists. My audience would have a vintage/retro style, with qwerky modern fashion mixed into it. This matches well to the genre of the magazine, as it matches the fashion of a lot of indie/alternative bands these days.
My audience may also be interested in sports. Things like football and rugby would be a start, but my audience will also enjoy the more "extreme sports" side of things. Sports such as BMX, motorcross, skateboarding, rollerblading etc. This will also reflect on their clothing, personality and music choice. But this would fall comfortablly in with my magazine due to it's style and genre.
Relating to my final magazine copy, my audience would be somewhat similar. My audience will be of the indie/mainstream social groups. My audience will be of ages from 18-24, possibly even onwards. My audience will enjoy listening to music, reading about music, ad going to see their favourite bands and artists live. They would follow their most favouritised artists on twitter and facebook to see their updates more often. Their music taste will be along the same lines as the magazine genre. Bands such as Oasis, Happy Mondays, Bastille, Bon Iver, The XX, Crystal Castles, Noel Gallagher, Ben Howard, The 1975, Arctic Monkeys etc. will be listened to regularly by my audience.
My audience would visit festivals such as Reading and Leeds, Glastonbury, Download, Summer Sundae etc. Mainly Reading and Leeds as this is a festival highly known for indie alternative genre.
My audience will not only listen to music, but have interests in TV programmes and movies. TV programmes they would likely to be interested in are The Big Bang Theory, How I met Your Mother, Family Guy, South Park, and Scrubs. Films such as Lord of The Rings, The Hobbit, Pulp Fiction etc. Older and newer films and programmes would be of an interest to my audience.
Personality brings alot of inspiration to someones dress style, as dress style gives off an impression to others about their personality. Therefore, my audience will show dress styles similar to that of their favourite music artists. My audience would have a vintage/retro style, with qwerky modern fashion mixed into it. This matches well to the genre of the magazine, as it matches the fashion of a lot of indie/alternative bands these days.
My audience may also be interested in sports. Things like football and rugby would be a start, but my audience will also enjoy the more "extreme sports" side of things. Sports such as BMX, motorcross, skateboarding, rollerblading etc. This will also reflect on their clothing, personality and music choice. But this would fall comfortablly in with my magazine due to it's style and genre.
be specific. you must have a target audience in mind. if you don't you would spend money marketing a title to to wide an audience and initial impact would be diluted or lost.
ReplyDeletein terms of target audience 18-24 or 25-34 would work better. 16 year olds will read magazines but have less income for them compared with those in the 18-24 age group. 18-24 year olds have more disposal income than most groups.
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